
ProVision: ‘Fit for the future’ with new membership structure
- 4 May
- 5 min read
Business Advisory
Fast track success with access to experts across the business.
Every practice owner faces moments where the right advice matters.
ProVision is home to business coaches and specialists who understand the realities of running an independent practice. Together, we help you identify opportunities, solve challenges, and make decisions that move your business forward.
Behind every confident practice owner is someone helping them see the bigger picture. Work one-on-one with a business coach who understands independent optometry and can help you navigate the real decisions behind growth, from people and performance to profitability, priorities and day-to-day choices that shape your business.¹
Cut through uncertainty with expert guidance on pricing, staffing, growth and day-to-day operations.
Your business coach will help you understand performance data and benchmarking insights to drive measurable improvements.
From financial performance to team management, operations and strategic planning, your business coach helps you make the right calls.


Some decisions can define your practice for years - a lease commitment, a major equipment investment, a new direction for the business. Getting them wrong is costly. Getting them right changes everything.
ProVision's commercial advisory service helps you assess your options clearly, so you walk into every big decision knowing exactly where you stand. From business planning and performance reviews to major investments, you'll have expert guidance before you commit. ³
And when it comes to lease negotiations, ProVision can even liaise directly with your landlord, helping you secure stronger terms and avoid the costly missteps that catch so many independent owners off-guard.

Marketing can feel overwhelming, especially when deciding where to invest and who to trust.
ProVision helps you make informed decisions about how you attract and retain patients. On request, we can assess your current digital presence, review your performance across Google, Facebook and Instagram, and give you clear recommendations grounded in your practice and your community. ²
If your marketing strategy needs a more thorough overhaul, we'll take you through a full digital journey audit to identify the opportunities you're missing, and help you build a clear action plan.

“When it comes to the business side of things, that is something they have been absolutely fabulous at in terms of giving us the ideas and the tools we need to run a business well.”
Practice Owner, Insight Vision Care
Compliance should feel clear, not complicated.
ProLearn gives you a single place to stay across changing obligations, with regular webinars and practical guidance you can apply in your practice on topics that include workplace conduct, safety and regulations. The new Privacy Act Toolkit, available exclusively on ProLearn, provides self-assessment and benchmarking tools, gap analysis, and document templates so you can understand where you stand and what to do next. ⁴

People are your greatest asset - and often your biggest challenge.
ProVision’s HR advisory provides support for leaders and staff across the full employee lifecycle. From award interpretation to Work Health & Safety and performance management, our specialists help you handle people matters across the business. ²
Elligibile ProVision tiers also include ARC membership, with access to ARC’s ERMS platform for up-to-date policies, legally compliant templates and more.


30+ Business Specialists
Expertise across HR, finance, marketing, retail and strategy
9 National Business Coaches
Dedicated support with real industry experience
35+ years
Decades of proven industry experience
ProVision membership connects you to specialist expertise and a national network of independent practice owners - all focused on helping you build a stronger, more sustainable business.
For owners seeking essential efficiencies
Access best-practice supplier terms, and simplified admin to support everyday operations.
per month +GST
For practices ready to scale
Unlock growth through smarter systems, empowered teams, and marketing strategies, plus flexible access to pay-as-you-go services when you need them.
per month +GST
For practices looking to thrive
Achieve peak performance with tailored coaching, advanced insights, and all-inclusive access to our full suite of services to achieve long-term growth.
up to $999 per month +GST
Propel your practice to success with the experts in the business of optometry.
¹ Business coaching is available with Thrive and Launch membership.
² Specialty advisory is available with Thrive and Launch membership. Lite access is available to Grow members.
³ Leasing negotiation is available with Thrive and Launch membership, and pay-as-you-go with Grow membership.
⁴ ProLearn is available with Grow, Thrive and Launch membership.